Newsroom

Category: pr

Theresa May - Soon to be leaving Number 10 for the last time, or staying the course?

Brexit: it’s chaos – but not all gloom

Let’s be honest, the Brexit process is a mess. This isn’t a political point, just a statement of fact. After all, when the man who’s been negotiating the deal quits because he cannot support it, you know things are not exactly tickety-boo.

Read More »

A flood of spin washes away the chairman

Spin, as we all now understand the term in a PR sense, died quite some time ago. Some ‘practitioners’ still like to play with silly tricks, like saving up their bad news for a busy news day in the hope that no-one will notice. But the approach whereby you twist words and ‘bend’ the truth

Read More »

Blue lights and sirens? Yes, please!

I’d be willing to bet there’s been at least once in your life when you wished you had blue lights and sirens on your car. Maybe it was just because you’d love to give a scare to that idiot who went past at 11omph. Or maybe you had to get a loved one to hospital

Read More »

A lesson in crisis comms from Alton Towers

The events at Alton Towers just over a week ago were horrifying, partly because anyone who’s been on a rollercoaster has had the little nag at the back of their mind about what happens if something goes wrong. I suppose that’s part of the appeal. Of course, as is the norm now, there were moving

Read More »

Newsflash: You don’t control the media

Today brings a perfect example of how media relations really does not work. The PR for tonight’s BRIT Awards is backfiring spectacularly because journalists are being asked to send approved tweets in return for their ticket. As you would hope and expect, these journalists have generated a white hot backlash on social media which is

Read More »