The future of business is in excellent hands if the evidence of this week’s Young Enterprise Shropshire Awards are an indicator. We were delighted to sponsor a category again this year, which gave me the chance to see what the young people from schools across the county had been doing to put business theory into
There’s a well-worn saying in marketing circles: “If you’re not paying, you’re the product.” In light of that, should the current furore around Facebook data really be a surprise? It’s all started with the case of Cambridge Analytica, which took swathes of the information Facebook holds on users, which is probably shouldn’t have had, and
Genius is the word for how KFC has handled the public apology over it’s lack of chicken fiasco. When something as heartstoppingly bad as having to close hundreds of stores hits a major brand, judging the response is a real balancing act. We all know that humour can be the best way to dissipate anger
The Freemasons are worried. They must be, because they’ve just made the very bold gesture of taking out adverts in several national newspapers to tell everyone that they really are nice and should be trusted. They’re going to work on their reputation.
French shoppers have been “rioting” over Nutella. This should fall into the realms of “you couldn’t make it up”. Normally such a tale turns out to be about much more than the headline. However in this case it really does seem to be all about a huge price cut for every French person’s favourite chocolate